Electroland is a new electronic musical festival premiering for the first time this summer at Disney Land Paris. Our role in this project was to create the branding, all the promotional materials, naming the festival and designing their website. The goal with the logo was to maintain Disney’s general theme, while channelling the electronic nature of the festival. In doing so we created a brand that not only sits alongside their branding but also covers the required ethos of the festival.
More information: www.electroland-disneylandparis.com